contact: judithlafond@me.com

As Creative Director at Scholastic Inc., I have 10+ years of experience in developing original designs for print and interactive platforms. Scholastic books, magazines, websites, interactive games and videos are all created to motivate students to read and learn. Classroom magazines and websites are designed for each grade and they support curriculum standards for elementary, middle and high school in all subject areas.

 

My expertise is in providing clear direction and timely feedback to improve the creative processes, information architecture, and user experience. I keep work on budget and schedule and manage a talented staff of print and web designers, production editors, digital imaging specialists, video producers, and interactive game designers. I enjoy collaborating with editorial, marketing, and developers and applying new technology to make ideas come to life.

 

I am a hands-on designer who can assemble and lead creative teams, and participate in new business development. I can take a project from concept to completion – interacting regularly with other members of the company: consulting, marketing and executive teams – to communicate design decisions made, and incorporate feedback from key stakeholders.